Demand Generation Manager
About the role:
At Wiz we’re creating the future of Cloud Security with a team of passionate people who believe deeply in what we’re building.
We are looking for a rockstar marketer who gets excited about the opportunity to build, scale and drive our customer journeys. A person who can influence go-to-market strategy for the company, but who also loves the details and sees analytical optimization as a philosophy. You will be running demand gen campaigns across a variety of channels including email, social, webinars, ABM and more.
You need to thrive in a fast-moving and consistently changing environment where ambiguity is the norm. You’re infinitely curious, ambitious, and challenge the status quo.
If this sounds like you, read on!
Your Responsibilities:
- Define a demand gen strategy and plan and execute relevant campaigns to generate MQLs across multiple digital channels including: social, search, display, webinars, email, content syndication, etc.
- Select and implement optimal marketing technologies to scale demand generation and meet sales pipeline goals.
- Analyze, report, and optimize the demand generation program based on ROI and sales effectiveness
You’ll be a good fit if you have:
- 3+ years’ experience in Demand Generation/Growth Marketing and you’re ready for your next challenge.
- Function as both a leader and doer, provide insights, support strategic objectives, as well as being hands-on with all marketing software and campaign setup.
- Experience using marketing automation tools (Marketo) to capture, track and report on leads and Salesforce CRM.
- You know your way around all the typical advertising platforms, like AdWords/Google Ads, LinkedIn, Twitter, Facebook Ads Manager and you have a point of view on how to derive value from each.
- Experience in evolving marketing programs based on account intelligence, performance data, ground level feedback from sales and understanding of the business.
- You’re excited to join a fast-growing organization and are energized by building, measuring, and iterating.